U.S. SENATE —U.S. Senator Steve Daines today stressed the importance of severe weather preparedness in a newly created Public Service Announcement (PSA). The locally targeted PSA, recorded in partnership with The Weather Channel television network, will air on the network throughout the summer.
“Montanans know the importance of keeping an eye on the sky,” Daines stated. “I encourage all Montanans to always stay alert and weather-ready.”
“When severe weather is approaching, being prepared is so important and can even save lives,” said Dave Shull, CEO of The Weather Channel. “We are proud to have Senator Daines’ support in helping spread the important message of severe weather preparedness to Montana. The Weather Channel works extensively to educate and prepare our viewers for severe weather events, and we’re thankful to work with Senator Daines on this important initiative.”
Click HERE to download Daines’ PSA.
Click HERE to watch Daines’ PSA.
Over the past six years, the cost of storms nationwide has risen to over $250 billion, with thousands of lives lost. At a time when weather emergencies are more frequent, The Weather Channel is the leading source for storm coverage, delivering comprehensive, accurate, science-based weather information with meteorological expertise. This is the 4th year that The Weather Channel is partnering with congressional members to create severe weather preparedness PSAs.